We are delighted to be working with the Coventry Transport Museum to bring to life the story of Siegfried Bettmann (1863–1951), the little-known founder of the Triumph Motorcycle Company. His significant contribution to the automotive industry, and his involvement in the civic life of Coventry, deserve wider recognition.
The recent discovery of his unpublished five-volume autobiography reveals the story of his early life in Germany and his family in Nuremberg, through to his move to England as a young entrepreneur.
More information about this project can be found in Hidden Histories: Migration Stories. A short audio recording also highlights some of the key elements of his remarkable story.
By the age of 23, Bettmann had founded the iconic Triumph Motorcycle Company, one of the most famous trade names in the world. He became Mayor of Coventry in 1913–1914, becoming the first non-British-born person to hold the office. He lived through two world wars and, although born in Nuremberg, made his home in Coventry. His allegiance was firmly to Britain, the country in which he built his life and career.
For a short overview of the life and times of Siegfried Bettmann, please watch:
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- Our new project: who was Siegfried Bettmann?
STAMP is thrilled to announce a collaboration with Dr. Christine Achinger from the University of Warwick, supported by a grant from the Warwick Institute of Engagement. This partnership will shine… Read More »Our new project: who was Siegfried Bettmann?
